Custom Double-Sided TV Display System

TCL TV Display System

A television display becomes more useful when product viewing, specification communication and hidden storage are resolved within one freestanding structure.

The TCL TV Display System is a custom double-sided retail fixture designed and manufactured by REYI. Two television presentations share a central structural frame, allowing different models or screen experiences to face opposite customer routes. Integrated remote holders, specification communication, soundbar presentation, concealed cabinets and perimeter lighting turn the system into a complete in-store comparison and demonstration point.

Double-Sided DisplayIntegrated Technical CommunicationConcealed StorageGlobal Rollout
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Angled showroom view of TCL double-sided television display system with central frame, television, grey cabinets, illuminated base and integrated technical communication
Product TypeCustom freestanding double-sided television display and comparison system
ApplicationTV showrooms, consumer-electronics stores, malls, flagship stores and experience centers
MaterialsPainted fabricated panels, metal frame, translucent communication panel, integrated LEDs and concealed cabinets
Global SupplyDesign, engineering, custom fabrication, trial assembly, export packing and delivery for markets worldwide
Product View

One central frame organizes two screen experiences without creating visual clutter

The complete product includes the double-sided support frame, two television presentation faces, low storage cabinets and illuminated perimeter base. The frame keeps both screens aligned while leaving each side open for customer viewing. Remote-control holders, soundbar positions and specification communication are integrated into the fixture rather than added as loose accessories, producing a cleaner and more controlled sales environment.

Three-quarter view of TCL television display system showing one screen face, central frame, soundbar, storage cabinet and perimeter lighting
How the Experience Is Built

Four coordinated decisions make the display practical from both sides

Back-to-Back Presentation

Two screen faces share one structural spine, supporting product comparison or separate viewing stories within a compact retail footprint.

Integrated Communication

Specification panels, remote holders and accessory positions stay attached to the fixture, keeping information visible and the presentation orderly.

Low Storage Architecture

Full-width cabinets create a stable base while providing concealed space for accessories, cables, packaging and daily store operations.

Perimeter Lighting

Continuous light beneath the cabinet gives the freestanding system a lighter visual presence and clarifies its footprint on the sales floor.

Material & Lighting Details

The system becomes clear through three controlled details

Narrow side view of TCL double-sided television display showing the central frame, back-to-back screens and shared cabinet base

The narrow side view reveals how two televisions, one central frame and a shared cabinet base are aligned into a compact double-sided structure without unnecessary depth.

Front detail of TCL TV display with illuminated screen-size specification panel, television, soundbar and grey storage cabinets

The illuminated specification panel gives key product information a fixed architectural position, while the soundbar and screen remain visually connected to the cabinet below.

Close detail of TCL television display remote holder, screen support, cabinet joints and continuous under-cabinet lighting

The remote holder, precise support connections, flush cabinet doors and continuous base light show how small operational details are incorporated into the finished fixture.

From Concept to Rollout

A complete television display system, adapted to each screen range and store plan

  • Store plan, customer circulation, viewing distance, aisle direction and required single- or double-sided presentation
  • Television schedule, screen dimensions, VESA mounting, soundbar, remote control, cable routing, ventilation and service access
  • Cabinet dimensions, specification panels, illuminated graphics, frame finish, storage layout, information ledge and perimeter lighting
  • Quantity, destination market, trial assembly, export packing, installation method and delivery schedule
RFQ Ready

Planning a double-sided television display system?

Share the store plan, screen schedule and communication brief with us. REYI can coordinate the structural frame, television mounting, cabinet dimensions, remote-control holders, soundbar positions, specification communication, cable routing, ventilation, lighting and installation-ready construction. Programs can be ordered through a brand headquarters and delivered for use in markets worldwide.

  • Store plan
  • Screen schedule
  • Viewing directions
  • Brand brief
  • Power & cable needs
  • Delivery timeline
Send RFQ to REYI